Online Advertising Specifications

America’s leader in the collegiate sports marketing arena, IMG College, is nationally recognized for its quality performance, professional workmanship and unrivaled customer service. IMG College has enjoyed tremendous growth within the intercollegiate athletics marketplace and has remained headquartered in Winston-Salem.

IMG is the multi-media rights-holder for over 80 major collegiate athletic programs, one of which is Appalachian State. Since 2007, IMG has been a part of Appalachian State athletics, the Appalachian State University, and the western North Carolina business community. This partnership has proven itself to be a strong one over that time and the Appalachian IMG Sports network is pleased to be here for another great year.

As media rights-holder for Appalachian State, IMG provides the business community with unique ways of contacting its fans and supporters to help drive business. The Appalachian IMG Marketing staff operates with an "a-la-carte" philosophy providing its sponsors with specifically tailored packages to fit their individual business needs. Sponsors have the ability to tap into several different media styles and inventory items including the following:


  • Kidd Brewer Stadium
  • Holmes Convocation Center
  • Beaver Field at Jim and Bettie Smith Stadium
  • ASU Softball Stadium
  • ASU Soccer Stadium
  • Creative Signage Opportunities – including football coach’s headsets, football team benches, football entrance tunnel, basketball chair backs, basketball goal pads, just to name a few.
  • Football Broadcasts
  • Basketball Broadcasts
  • Baseball Broadcasts
  • Lady Mountaineers Basketball Broadcasts
  • "Mountaineer Talk" with Jerry Moore and Jason Capel
  • "Around the Mountain"
  • Appalachian Football Weekly
  • Mountaineer Basketball with Jason Capel

Event Impact and Promotions

  • Game-day and Season-long Promotions
  • Video-board Promotions and Replays
  • Fan Contests
  • Fan Fest at home football games
  • Sampling, Couponing, Vending, and Giveaways
  • Game entitlements
  • Jr. Mountaineers
  • Mountaineer Maniacs
  • Naming Rights/Category Exclusivities
  • Group Sponsorships
  • "Appalachian Gameday" the official football game program
  • Basketball and Baseball Programs
  • Schedule Cards
  • Team Posters
  • Ticket backs
  • Season Ticket Inserts
  • Calendar Posters
  • Yosef Dollars (Discount Book)
For more information about any of these sponsorship options with the Appalachian State Mountaineers please contact the staff of the Appalachian IMG Sports Marketing.

Bob Campbell
General Manager

Matt Riley
Account Executive
Appalachian Athletics Center